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Monthly Archives

July 2017

Digital Media

The time taken to see SEO results

July 29, 2017
seo services in India

When you start a search engine optimisation (SEO) campaign, you’re waiting to see results as early as possible. To ensure the growth of your start-up in the digital marketing front, you will try all means. It of course starts with SEO. The SEO experts at Floret Media offer the best SEO services in India.

The links are the best tools for building domain and page authority. It makes your site more relevant on search engines. Though SEO helps immensely, it takes time to gain results.

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Marketing Strategy

Social media customer care is the new marketing

July 28, 2017
social media

The digital age has changed the way brands interact with customers. Initially, social media was only used by brands to send adverts to their customers. But soon, social media channels started using new ways to market their products and services to their customers. Today, marketers around the globe have just one goal – to get the brand closer to its customer community. It is all about engagement, service and support. For these reasons, customer care is the new marketing.

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All you need to know about Ram Nath Kovind

July 21, 2017
president of India

Former Bihar Governor Ram Nath Kovind will soon take over as the 14th President of India.

Putting all speculation to ease, the Bharatiya Janata Party announced his name as candidate for presidential election. The 71-year-old lawyer-turned-politician will soon be India’s next president.

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Digital Media

Why podcast needs a niche in India?

July 19, 2017

Today, the growth of the internet might be slow globally, but not in India. India, which is the second largest growing economy in the world still, has a large number of internet users growing rapidly.

In 2016, the number of internet users grew by 28%. Most people in India make use of mobile internet. When a survey for podcasts was conducted in India, the numbers were slightly different. The penetration of podcast apps in India was below 1%. For those unaware of what podcasts are – A podcast is a digital audio file that is made available on the internet that can be downloaded to a PC or mobile device. Though internet usage in India has appreciated over the years, audio content still hasn’t developed. The population of users that truly appreciate and understand audio content is unrepresented here.

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Marketing Strategy

Best practices to use Instagram for business

July 14, 2017

Every business in the digital landscape has just one major goal – to reach out to the right target group. Social networking site Facebook is a saturated one. In such a situation, to generate more followers and conversions, businesses are turning towards Instagram, a photo/video sharing social media platform. They are setting up campaigns to reach out to the right target group.

Instagram has become a widespread platform to influence a lot of customers. Businesses are using it as a viable tool to instantly share a picture with the rest of the world. Grouping hashtags is the best way to garner attention.

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Marketing Strategy

4 misconceptions about ecommerce SEO

July 7, 2017
SEO misconceptions

There are two types of people that exist – one type believes that corporate SEO is important while the other believes that ecommerce SEO is important. Always remember, SEO is an important part of any internet marketing strategy. Just as much SEO is important for a corporate site, it is important to ecommerce. However, there are certain misconceptions people have about ecommerce SEO.

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